%% [[2023-05-04|Thursday, May 4th, 2023]] %% The best product managers I've worked with continuously drive home and prioritize the problems to be solved, not the exact solutions they came up with. From [Bad, Good, and Great Product Managers Revisited in 2021](https://www.theproductsherpa.com/great-bad-product-manager/): > … great product managers are first and foremost **great enablers**. They continually gather information about **customer problems**, **market conditions**, **trends**, and **business priorities**. As such, they **enable** all relevant teams (not only product teams) to work on the most impactful problems to be solved and maximize their impact on both customers’ goals and business outcomes. > Great product managers think in terms of **outcomes**, not in terms of output. It means that when the time comes to execute a product strategy and design the right plan, great product managers don’t get hung up on what features will be delivered by when. They focus on the **customer** **problems** to address and the **business** **goals** to achieve. It doesn’t matter how many great features are built or will stand out.